Case study: achieve effective visibility of corporate logo throughout the expo hall without hanging structure from the ceiling hall.

Situation: the customer expectations were the corporate logo to be recognized and spotted from far away

Problem: over the booth area no rigging points from the expo hall were available to let us create a hanging element

Solution: we had to exploit all the available height allowed by the expo guidelines and therefore develop such a structure which could support from the ground the corporate logo element for a 360° visibility.


CPHI Frankfurt

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